How we’re protecting user privacy
Since many tech products nowadays use cloud-based technology to help their users stay connected, it has allowed them to store more data that is often too big or complex for just one device. However, the problem with cloud-based software is that it poses a potential security risk. Anytime someone uses a cloud-based service, they’re providing information that could be stolen in a data breach. This may not be an issue for most people, but stolen information can lead to significant losses for both businesses as well as individual users.
There have been several news reports lately of mass camera-related security breaches. As such, we believe this now merits a discussion about the importance of digital privacy and how, as a company that designs webcams, we strive to develop products and features that help protect our customers’ private information.
Hi, I’m Dan Perry, the Marketing Manager for NexiGo, and today I’d like to discuss how our company prioritizes security.
Why we’re putting privacy first
After conducting research with our customers, we learned that they value their privacy more than ever. That’s why we’ve been doing all that we can to ensure our customers’ information is safe whenever they use our webcams.
We designed our newest webcam, the HelloCam, with privacy in mind. It’s equipped with a unique, automated privacy cover so our customers can enjoy their video calls with ease. How does this work? Well, the privacy cover automatically blocks the camera as soon as they stop using it, so users don’t have to worry about unplugging their webcam to maintain their privacy.
Not to mention, the HelloCam features advanced facial recognition so that users can log into their Windows 10 or 11 computers without needing a password. While it has all the typical functions of a 1080p webcam, it offers the enhanced security that our customers have been looking for.
We have also incorporated hardware-based capabilities into some of our most recent 4K webcams to minimize the reliance on cloud-based software. No account registration is ever required to use any of our webcams. Instead, they feature a convenient plug-and-play design, meaning that there’s simply no way for your personal data to be stolen. Additionally, our 4K webcams provide a built-in on-screen menu so customers can adjust all of their settings from the webcam itself. This removes any need to download additional software.
At the end of the day, the simplest way to protect your digital privacy with a webcam is to physically cover the camera when you’re done using it. This is why we include a privacy cover with every webcam we sell, thereby making it easier for our customers to keep their data secure. More than anything, we strive to incorporate features that put our customers at ease. If all our features are built-in, we can create a safe way for customers to use our technology, without the risk of exposure.
Technology is more convenient, but at what cost?
Modern technology has made everything more convenient. While the digital network has kept us all connected through a database full of exciting information and helpful tools, it has in many ways come at the cost of our digital privacy. But as I have pointed out, there are many creative ways around this. It’s important to carefully research existing products and services to find ways that we can continue to improve, and in turn, help keep our customers safe.
What do you think? Has technology become too invasive, or is it a vital compromise for the convenient tools that we enjoy every day?